Archives

Selling Motorcycles to Millennials

We are, thankfully, past the era of “Millennials are killing industry X” headlines popping up everywhere you look. The main reason for that is “millennials,” those people born between the…

Read More

Are you Marketing your RVs Effectively?

The explosion of digital media over the last 30 years has forever transformed our economy and culture. Everything ─ from the way people shop to the way retailers reach out…

Read More

What Makes the RV Market Attractive?

Every year, lenders everywhere repeat the familiar ritual of evaluation, estimation, and determination, deciding which lines of business they want to devote their time and capital to. Recreational vehicles (RVs)…

Read More
1 2